
Interviene: Laura Peracchio, University of Wisconsin
Organizzato da: Dipartimento di Marketing
Abstract: This presentation is based on a forthcoming Journal of Consumer Research editorial, which examines solutions to recent concerns about fraud in scientific research. It explores both the editor's and the individual's role in ensuring scientific integrity.
Si prega di confermare la partecipazione a: stefania.gandolfi@unibocconi.it
Andy Atkeson, UCLA
Anne Cazavan-Jeny, ESSEC Business School